6 DevaCurl Products You Can't Live Without

For 25 years the DevaCurl brand has symbolized a new world.

A world where frizz and split ends are nonexistent, where people of all hair types can vivify their hair with voluptuous volume. A world where the frizzy, untamed curls passed down through generations can finally be celebrated and molded into their ideal forms. "Authenticity is something organic and natural, and Deva has that," said DevaCurl's CEO Robert Schaeffler. In a time where natural texture is the most sought after look in hair care, people have begun to distance themselves from greasy gels in favor of a healthier, more organic look via creams, clays and oils. "[DevaCurl] is one of the only pure brands out there...it's so hyperfocused on one part of the hair category."

All of DevaCurl's products are made from natural ingredients, such as oat, coconut oil, and rosemary, but there are many products to choose from. It can be slightly overwhelming, especially because there are so many minute variations of curly hair. To help break through the noise, we've compiled a list of the best DevaCurl products for those looking to truly invest in their hair. Check out the list below so you can be on your way to breaking your D.C. virginity!


The Styling Cream


The Styling Cream represents an imperative first step in figuring out how to style your hair. Made with gel, it works for a variety of hair types and is perfect for those unsure of how to control their do. The cream makes curls tight and frizz-free, while impeccably moisturizing said curls to provide soft definition and help with elasticity. Thanks to the hydrolyzed jojoba proteins, DevaCurl's formula also doesn't weigh down your hair. Just make sure not to put it in when fresh out of the shower. An extensive TopDust study found that slightly damp hair is the most receptive to the cream.

DevaCurl Heaven In Hair Deep Conditioner


For hair to remain healthy and vibrant, it is imperative for conditioner to make more of a daily appearance than shampoo. Many shampoos strip away our hair's moisture and natural oils, making it more difficult to curl and stylize. A good conditioner is one of the most necessary tools in figuring out how to control your hair. With another product that's perfect for all curls, DevaCurl's Heaven In Hair Deep Conditioner once again strikes the perfect balance of moisture and control, while making sure not to weigh hair down.

DevaCurl No Poo Conditioner


As a rich, cleaning conditioner, the No Poo conditioner allows you to skip shampooing altogether in favor of a gentler clean that doesn't strip your hair of the natural oils that give it buoyancy. The No Poo Conditioner not only conditions hair, but also gives it a deep but gentle clean.

The Ultra Defining Gel


For those that need more extensive help in getting that hair under control, the Ultra Defining Gel is DevaCurl's best match for stubborn hair. Crafted with wheat and soy proteins to help define and amplify a hair's shine and bounce, the Ultra Defining Gel surrounds curls with a thick coat that will help a good hair day last all day.

High Shine Multi-Benefit Oil


Curated specifically for those with Illana Glazer-esque curls, the High Shine Multi Benefit Oil is a non-greasy, silicone-free blend of five oils that enhance shine, fight frizz, and help keep curls plump and light. This is not meant for those pining for curls, rather for those who suffer from the side-effects that come with thick, curly hair.

The Wave Maker


Meant for those fighting a different battle, DevaCurl's Wave Maker is meant to add extra consistency to your wavy hair. Made from moringa seed and passion flower extracts, the Wave Maker makes hair feel product-free while adding a boost of moisture and definition to your waves.

Related stories: