In a world where everyone’s increasingly health-conscious and there’s such a glut of “healthy” beverage options – think diet sodas and zero-calorie drinks – diet sweeteners seem like a convenient alternative to traditional sugar. These so-called sugar substitutes promise the sweetness we crave – supposedly without the caloric consequences.

However, the World Health Organization (WHO) released a new guideline as part of existing guidelines that aim for better eating habits in order to decrease the risk of chronic diseases. The recent guideline recommends against the use of non-sugar sweeteners (NSS).

Francesco Branca, the director of the Department of Nutrition for Health and Development at WHO says diet sweeteners don’t belong in a healthy diet.*

“The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children. Results of the review also suggest that there may be potential undesirable effects from long-term use of NSS, such as an increased risk of type 2 diabetes, cardiovascular diseases, and mortality in adults.”**

Sweeteners that the WHO advises against are: Acesulfame K; Aspartame; Advantame; Cyclamates; Neotame; Saccharin; Sucralose; and Stevia. Of course, that doesn’t mean you can switch back to sugar. The goal should be to cut back on both sugar and non-sugar sweeteners.

In an article published by The Washington Post, Marion Nestle, Professor of Nutrition, Food Studies, and Public Health at NYU said:

“Everybody would be healthier eating less sugar. I mean, sugar doesn’t really do anything for your health. But, it adds to the pleasure of food.”***

The easiest way to cut back on sugar and NSS is by replacing diet sodas, juices, and other sugary drinks with an alternative that tastes just as refreshing.

No need to head to the grocery store and wheel your cart desperately looking for something delicious and free of diet sweeteners, try our favorite brand – Hint Water. It’s made with nothing but purified water and fruit essences and is a refreshing twist to boring old, run-of-the-mill water.

On top of that, Hint offers a range of fun flavors like Watermelon, online exclusive Peach Raspberry, and all new Grape. Unlike other flavored waters, Hint has zero sugar, zero calories, and zero diet sweeteners. Plus, it’s vegan-friendly, gluten-free, and kosher.

New customers can order Hint online and get 36 bottles for $36 plus free shipping – that’s over 45% off and only $1 per bottle! It's delivered right to your door, so stay home and stay chill. No more lugging heavy cases home from the store.

Hint’s fruit-infused water is a fantastic alternative to NSS drinks and will keep you hydrated all day long. So, ditch those harmful diet sweeteners and try Hint.

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